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Convergence marketing : running with the centaurs /

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Détails bibliographiques
Auteur principal:	Wind, Yoram
Autres auteurs:	Mahajan, Vijay, 1948-, Gunther, Robert E., 1960-
Format:	Livre
Langue:	anglais
Publié:	Upper Saddle River, NJ : Financial Times Prentice Hall, c2002.
Sujets:	Internet marketing. Marketing. Consumer behavior. Communication in marketing.
Accès en ligne:	Table of contents
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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