Strategic marketing problems : cases and comments /
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| Autor principal: | Kerin, Roger A. |
|---|---|
| Outros Autores: | Peterson, Robert A. |
| Formato: | Livro |
| Idioma: | inglês |
| Publicado em: |
Boston :
Allyn and Bacon,
1987.
|
| Edição: | 4th ed. |
| Assuntos: | |
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