Managing the customer experience : turning customers into advocates /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London : Boston, MA.
Financial Times Prentice Hall ; Pearson Custom Publishing,
2002.
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| Physical Description: | xvi, 254 p. : ill. ; 24 cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0273661957 9780273661955 |