Value first then price : quantifying value in business-to-business markets from the perspective of both buyers and sellers /

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Bibliographic Details
Main Author:	Andreas Hinterhuber Andreas Hinterhuber (Andreas Hinterhuber)
Other Authors:	Hinterhuber, Andreas (Editor), Snelgrove, Todd (Editor)
Format:	Book
Language:	English
Published:	New York, NY : Routledge, Taylor & Francis Group 2017. Abingdon, Oxon ; New York, NY : 2017.
Subjects:	Pricing. Value. Industrial marketing.
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020			\|a 9781138101623 (hardback)
020			\|a 9781138101630 (pbk.)
020			\|z 9781315656816 (ebook)
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082	0	0	\|a 658.8/04 \|2 23 \|b H,V
100			\|d Andreas Hinterhuber \|4 Andreas Hinterhuber \|q Andreas Hinterhuber
245	0	0	\|a Value first then price : \|b quantifying value in business-to-business markets from the perspective of both buyers and sellers / \|c edited by Andreas Hinterhuber and Todd C. Snelgrove.
260			\|a New York, NY : \|b Routledge, Taylor & Francis Group \|c 2017.
264		1	\|a Abingdon, Oxon ; \|a New York, NY : \|b Routledge, Taylor & Francis Group \|c 2017.
300			\|a xvii, 224 pages : \|b illustrations ; \|c 24 cm
336			\|a text \|2 rdacontent
337			\|a unmediated \|2 rdamedia
338			\|a volume \|2 rdacarrier
504			\|a Includes bibliographical references and index.
650		0	\|a Pricing.
650		0	\|a Value.
650		0	\|a Industrial marketing.
700	1		\|a Hinterhuber, Andreas, \|e editor.
700	1		\|a Snelgrove, Todd, \|e editor.
906			\|a 7 \|b cbc \|c orignew \|d 1 \|e ecip \|f 20 \|g y-gencatlg
942			\|2 ddc \|c BK
955			\|b rm15 2016-05-20 \|i rm15 2016-05-20 (telework) \|a rm15 2016-05-20 to Dewey \|a rm15 2016-06-02 (CIP chg. request) \|a xn16 2019-04-11 1 copy rec'd., to CIP ver.