Strategic communication : campaign planning /

"Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy. This book links strategic communication campaign planning to me...

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Detaylı Bibliyografya
Yazar:	Mahoney, James Scott, 1947- (Yazar)
Materyal Türü:	Kitap
Dil:	İngilizce
Baskı/Yayın Bilgisi:	New York United Nation 2023
Edisyon:	Third edition.
Konular:	Business communication. Communication. Management.
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

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Institute of National Planning (INP) was established by Law No. 231 of 1960 as a think-tank public institution with an independent legal personality to enhance the theory and practice of planning in Egypt through: research, training and educational activities. Also, INP aims at providing technical support to Ministry of Planning, as well as to all national ministers and institutions, through spreading a culture of planning in Egyptian society.

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Strategic communication : campaign planning /

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