Hollensen, S. (2003). Marketing management: A relationship approach. Financial Times/Prentice Hall.
Chicago-Zitierstil (17. Ausg.)Hollensen, Svend. Marketing Management: A Relationship Approach. Harlow, England ; New York: Financial Times/Prentice Hall, 2003.
MLA-Zitierstil (9. Ausg.)Hollensen, Svend. Marketing Management: A Relationship Approach. Financial Times/Prentice Hall, 2003.