Citazione Stile APA (7a Edizione)

Kotler, P. (2003). A Framework for Marketing management (2nd ed.). Prentice Hall.

Citazione stile Chigago Style (17a edizione)

Kotler, Philip. A Framework for Marketing Management. 2nd ed. Upper Saddle River, N.J.: Prentice Hall, 2003.

Citatione MLA (9a ed.)

Kotler, Philip. A Framework for Marketing Management. 2nd ed. Prentice Hall, 2003.