Wind, Y., Mahajan, V., & Gunther, R. E. (2002). Convergence marketing: Running with the centaurs. Financial Times Prentice Hall.
Chicagoスタイル(17版)引用形式Wind, Yoram, Vijay Mahajan, , Robert E. Gunther. Convergence Marketing: Running with the Centaurs. Upper Saddle River, NJ: Financial Times Prentice Hall, 2002.
MLA(9版)引用形式Wind, Yoram, et al. Convergence Marketing: Running with the Centaurs. Financial Times Prentice Hall, 2002.
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