Convergence marketing : running with the centaurs /

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Detalhes bibliográficos
Autor principal:	Wind, Yoram
Outros Autores:	Mahajan, Vijay, 1948-, Gunther, Robert E., 1960-
Formato:	Livro
Idioma:	inglês
Publicado em:	Upper Saddle River, NJ : Financial Times Prentice Hall, c2002.
Assuntos:	Internet marketing. Marketing. Consumer behavior. Communication in marketing.
Acesso em linha:	Table of contents
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Institute of National Planning (INP) was established by Law No. 231 of 1960 as a think-tank public institution with an independent legal personality to enhance the theory and practice of planning in Egypt through: research, training and educational activities. Also, INP aims at providing technical support to Ministry of Planning, as well as to all national ministers and institutions, through spreading a culture of planning in Egyptian society.

Convergence marketing : running with the centaurs /

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