Convergence marketing : running with the centaurs /

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Bibliographische Detailangaben
1. Verfasser:	Wind, Yoram
Weitere Verfasser:	Mahajan, Vijay, 1948-, Gunther, Robert E., 1960-
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Upper Saddle River, NJ : Financial Times Prentice Hall, c2002.
Schlagworte:	Internet marketing. Marketing. Consumer behavior. Communication in marketing.
Online-Zugang:	Table of contents
Tags:	Tag hinzufügen Keine Tags, Fügen Sie das erste Tag hinzu!

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Signatur:	658.8
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Convergence marketing : running with the centaurs /

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