Marketing engineering : computer-assisted marketing analysis and planning /
保存先:
| 第一著者: | |
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| その他の著者: | |
| フォーマット: | 図書 |
| 言語: | 英語 |
| 出版事項: |
Upper Saddle River, N.J. :
Prentice Hall,
c2003.
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| 版: | 2nd ed. |
| 主題: | |
| タグ: |
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| 記述事項: | Text supplemented by software available free for a year on the Internet or by software which can be purchased, downloaded, and run by users with Windows 95 and Excel 97 and later versions. |
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| 物理的記述: | xxiv, 518 p. : ill. ; 26 cm. |
| 書誌: | Includes bibliographical references (p. [481]-497) and indexes. |
| ISBN: | 0130355496 9780130355492 |