Marketing engineering : computer-assisted marketing analysis and planning /
Enregistré dans:
| Auteur principal: | Lilien, Gary L., 1946- |
|---|---|
| Autres auteurs: | Rangaswamy, Arvind |
| Format: | Livre |
| Langue: | anglais |
| Publié: |
Upper Saddle River, N.J. :
Prentice Hall,
c2003.
|
| Édition: | 2nd ed. |
| Sujets: | |
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