APA (7th ed.) Citation

Winer, R. S. (2000). Marketing management. Prentice Hall.

Chicago Style (17th ed.) Citation

Winer, Russell S. Marketing Management. Upper Saddle River, N.J.: Prentice Hall, 2000.

MLA (9th ed.) Citation

Winer, Russell S. Marketing Management. Prentice Hall, 2000.

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