Marketing : Concepts and Strategies /

Saved in:
Bibliographic Details
Main Authors: Pride, William M., O. C. Ferrell (Author)
Format: Book
Language:English
Published: Boston, USA : Houghton Mifflin, 1995.
Edition:9th. st.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Physical Description:752 p. : ill. ; 26 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780395728314