Marketing : Concepts and Strategies /

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Détails bibliographiques
Auteurs principaux:	Pride, William M., O. C. Ferrell (Auteur)
Format:	Livre
Langue:	anglais
Publié:	Boston, USA : Houghton Mifflin, 1995.
Édition:	9th. st.
Sujets:	Marketing. Marketing Management. Product Decisions. Buyer Behavior.
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Institute of National Planning (INP) was established by Law No. 231 of 1960 as a think-tank public institution with an independent legal personality to enhance the theory and practice of planning in Egypt through: research, training and educational activities. Also, INP aims at providing technical support to Ministry of Planning, as well as to all national ministers and institutions, through spreading a culture of planning in Egyptian society.

Marketing : Concepts and Strategies /

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Marketing : Concepts and Strategies /

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