Customer behavior : consumer behavior & beyond /

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Bibliographic Details
Main Author:	Sheth, Jagdish N.
Other Authors:	Mittal, Banwari (Co-Author), Newman, Bruce I. (Co-Author)
Format:	Book
Language:	English
Published:	Fort Worth, TX : Dryden Press, 1999.
Subjects:	Consumer behavior. Consumers' preferences. Consumer satisfaction. Marketing.
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Library INP: MAIN

Holdings details from Library INP: MAIN
Call Number:	658.8342 j c
Copy Unknown	Available Place a Hold