Sheth, J. N., Mittal, B., & Newman, B. I. (1999). Customer behavior: Consumer behavior & beyond. Dryden Press.
Lua i Stíl Chicago (17ú heag.)Sheth, Jagdish N., Banwari Mittal, agus Bruce I. Newman. Customer Behavior: Consumer Behavior & Beyond. Fort Worth, TX: Dryden Press, 1999.
Lua MLA (9ú heag.)Sheth, Jagdish N., et al. Customer Behavior: Consumer Behavior & Beyond. Dryden Press, 1999.
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