Sheth, J. N., Mittal, B., & Newman, B. I. (1999). Customer behavior: Consumer behavior & beyond. Dryden Press.
Chicago (17e ed.) BronvermeldingSheth, Jagdish N., Banwari Mittal, en Bruce I. Newman. Customer Behavior: Consumer Behavior & Beyond. Fort Worth, TX: Dryden Press, 1999.
MLA (9e ed.) BronvermeldingSheth, Jagdish N., et al. Customer Behavior: Consumer Behavior & Beyond. Dryden Press, 1999.